Rupert is us
Rupert is a highly creative, super-nimble brand agency. We help companies and organizations of all sizes express themselves consistently and effectively, imbuing their communications with a clear sense of character and style. Since 2010, we’ve built new brands, designed websites, created advertising of all stripes and consumed well over 400 bowls of soup.
Noah is the president and founder of Rupert. He employs a two-pen system when conducting audience interviews for added emphasis and efficient reviewing at a later date. Pencils are sharpened by hand for added strength and precision.
Jesselle is the account manager at Rupert. She utilizes an array of lists to ensure work progresses in an orderly fashion. Environmental concerns notwithstanding, she prints schedules single-sided to allow maximum visibility.
Mika is a dog and has no official responsibilities.
Tim is a graphic designer at Rupert. Tim is currently the only Rupert employee to have his own photocopier. The Risograph GR3750 uses ink instead of toner, allowing Tim to screen print without having to, you know, screen print.
Matty is the creative director at Rupert. An interactive designer by trade, he believes hand-tracing logos is the only way to get a proper understanding of their motion and space. His preferred coffee-to-cream ratio yields Pantone® 4665 C.
Eric is also a graphic designer at Rupert. He believes that success in design comes from a Zen-like suppression of his own needs and desires and has spent years in strict adherence to the principle of flexibility.
Also, the meaning of life
This section of the website is where we display some of our work. It reflects years of professional enjoyment derived from learning new things, collaborating with smart people and solving problems through design, strategy and voice. We don’t take our work home with us, because that interferes with dinner, family and sleep. We do, however, think about it all the time. Because work is fun. If it weren’t fun, we would do something else. Perhaps find some good land up in the Skagit or down in the Willamette.
The brand truth
Building a brand is like making a sculpture. We gather materials, in this case research, goals, inspiration and intuition, among others. We spread our materials out and begin to arrange them, playing with their shapes and composition. When we’re ready, we delicately and deliberately apply adhesive to affix each piece, creating a coherent and interesting shape people will remember – maybe even love. In this metaphor, the glue is truth – the immutable force that holds brands together.