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Illustrating the invisible

Illustrating ideas is key for any brand. But what if your product is invisible? ExtraHop interprets “Wire data”, the bytes of information that flow between apps, databases and servers, for real-time IT visibility. Rupert created a series of animations to bring this concept to life in a way, “Our grandmothers understand.”

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Outside perspective on UX design

ExtraHop has a talented team of designers and developers who understand their product and customers very well. But sometimes familiarity breeds complacency. Rupert was asked to provide inspiration and guidance for a user experience refresh that would streamline the information architecture and customer experience.

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A flexible framework with the user in mind

“Teach them once,” is a common UX motto and one we adhere to at Rupert. To help the internal team at ExtraHop give their site users a consistent user experience, we built a digital style guide that covered information hierarchy, illustration design, color contrast values for colorblind readers, web fonts and more.